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What do we have to achieve? What factors will influence our success? What is the most cost-effective way of achieving our objectives? How are we going to measure our success?
Whether we are commissioned to create and implement a full marketing and communications plan or a single element of the marketing mix, our starting point is always the establishment of well-defined objectives... enabling results to be measured.
If it’s refreshing your approach to existing customers or a new business initiative, we can provide a comprehensive service to deliver tailored programmes in the most cost-effective way.